BePurer is such a great brand. I first started using it because I got a freebie at an event in a goodie bag. I actually quite enjoy the taste of the collagen in water to be honest! So that makes it easy to keep it up. But before I noticed a difference with my hair and skin, I noticed that if I took my collagen in the evening, I had an amazing night's sleep. Worth it just for that. But then, after reordering, after a few months taking regularly, my hair loss was reversing and nails became amazing