It may not be the strongest massage pillow out there, but for me, I found the pressure to be just right. Others have also noted that there is ' no heat'. Admittedly, the heat takes some time to rise to it's highest temperature, but once it reached, it feels great - just the right amount of warmth. This is my first day of use, and I truly feel less tense in those problem areas; and I don't say that lightly. I am waiting to see product longevity; it if it tuckers out or just dies, I will update th...