I was impressed with how the colour turned out! My natural hair is really black, so when I heard reviews about how the colour couldn’t turn up, I didn’t expect too much. However, I was so happy when I saw that my brown dyed hair turned blue black. And even though the blue wasn’t that obvious, you can still see a tinge of blue. And without the use of bleach, I think that was pretty much a win for me ! Would love to try purple next!